Strategic Marketing & Analysis

 
 

Make better decisions from day 1.

Many organisations treat strategic marketing and analysis as an afterthought, done late in the go-to-market cycle, often to justify decisions that were already made. We feel that strategic marketing is essential to developing a fitting go-to-market strategy. Comet & Hill offers various services that can help you better understand your market and positioning:

  • competitor insights turn positioning into a flexible go-to-market tool, which can be revisited after new product launches and operational changes

  • total addressable market analysis shows you where your maximum revenue lies, and what’s necessary to expand or penetrate effectively

  • internal and external validation, removing assumptions and creating focus by speaking to your teams, your clients and your potential customers.


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